Selling with Daniel

I price to the block, not the ZIP, and you'll see every number I see.

I'll tell you the real number, even when it's not the one you want. Then I'll show you the data behind it, every week, until you close.

  • 1written update, every week you're listed
  • 3Dtour, plus a floor plan and pro photos
  • ≤7days from signing to active: my target
  • 10professional credentials

Two weekly promises

You'll never have to ask how it's going.

A written update every week on the market and on your listing: views, saves and showings where the portals report them.

Your micro-area market report

What sold, what's active and what changed on the blocks around yours, not the whole ZIP.

  • New listings and price changes nearby
  • Recent sales on comparable blocks
  • Competing actives and how they're priced

Your listing-performance report

A written update every week on how your listing is doing.

  • Views, saves and showings where the portals report them
  • Showings, feedback and offers
  • Competing actives
  • A plain-English “what this means” note
  • Zillow
  • StreetEasy
  • Realtor.com
  • Redfin
  • Homes.com
  • MLS

Every report is reviewed by me before it goes to you.

The process

From the first walkthrough to the keys.

  1. 01

    Prep

    A room-by-room plan, with contractor, attorney and repair coordination where needed.

  2. 02

    Photos, 3D, floor plan

    Professional photography, a Matterport 3D tour and a CubiCasa floor plan.

  3. 03

    Live

    On the MLS and syndicated to the major portals.

    Target: signed to active in 7 days or less

  4. 04

    Qualified showings

    Pre-approval or proof of funds first. Feedback on price and condition is logged after every visit.

  5. 05

    Offers

    Every offer laid out side by side: price, financing, contingencies, timing.

  6. 06

    Contract

    Terms negotiated and the contract drafted with your attorney.

  7. 07

    Attorney review

    Due diligence, the board package for co-ops, and lender conditions tracked to the date.

  8. 08

    Close

    Final walkthrough, closing day and the keys handed over.

The tools

How your home gets presented.

Pro photography + BoxBrownie

Professional shoots, edited with BoxBrownie (sky, lawn, light) and virtual staging where it helps.

Listing photos may be virtually staged; that's always disclosed on the listing.

CubiCasa floor plans

A measured floor plan, so buyers understand the layout before they book a visit.

Matterport Pro2 3D tour

A 3D walk-through buyers can open at any hour, from anywhere.

Video studio

Market reports and listing videos recorded in my office studio: Elgato 4K camera with a teleprompter and a Shure SM7B microphone.

Field kit

Walk-through tours shot on a DJI Osmo Pocket 3, iPhone 17 Pro on gimbals, DJI Mic, and a DJI Osmo 360 camera.

Prep coordination

Contractors, cleaners, repairs and your attorney, scheduled and followed up by me so you don't have to.

Reach

One listing, everywhere buyers look.

Your listing on the MLS I'm a member of Brooklyn MLS, OneKey MLS and REBNY RLS.

Syndicated to

  • Zillow
  • Realtor.com
  • Redfin
  • Homes.com
  • StreetEasy
  • remax.com

Shared on

  • YouTube

Results

Real sales, real situations.

Marine Park house · downsizer relocating

$1,055,000

closed in about 4 months

  • Professional photos and a 3D tour
  • Pitched the attic's potential with a contractor plan
  • Closed before the seller's winter deadline

Ocean Parkway co-op · retiring overseas

$290K → $300K

listed at $290K, accepted offer at $300K in 14 days

  • Prepared until it was move-in ready
  • Professional photos and virtual staging
  • Priced to the market, not above it

Voorhies Ave one-family · two-party sellers

$1,650,000

closed

  • Listed at the sellers' price, as they asked
  • Weekly reports, then a monthly walk-down on price
  • Held the deal through major inspection findings

Client names and unit details withheld for privacy. Sale figures from my own transaction records, pending MLS verification.

Straight answers

The questions sellers ask me first.

Zillow says my home is worth more. Who's right?

An online estimate is a formula run over the whole area. It hasn't been inside your home and it doesn't know which sales on your blocks actually compare. I'll show you the closed sales I'm pricing from, one by one, so you can check my work. If the comps support a higher number, I'll list higher. If they don't, I'll tell you before the market does.

Why not just use a discount broker?

Compare what you get, then compare what you net. Every week you'd get a written update on the market and on your listing: views, saves and showings where the portals report them. You'd also get professional photos, a 3D tour and a floor plan; qualified showings with logged feedback; and one person running prep, offers, contract and closing. Ask anyone you're considering exactly what's included and how they'll report to you.

Is now a good time, or should I wait for spring?

I won't guess. My market report shows what's actually listing, selling and sitting in your micro-area right now. We'll look at it together, and if waiting makes sense for you, I'll say so.

How will you market my home?

Professional photography with BoxBrownie editing, a Matterport 3D tour, a CubiCasa floor plan and video. Then the MLS: I'm a member of Brooklyn MLS, OneKey MLS and REBNY RLS, and your listing is syndicated to Zillow, StreetEasy, Realtor.com, Redfin, Homes.com and remax.com, plus social. And every week you'll get a written update on how it's performing, using what the portals report.

What if it doesn't sell?

We'll know why before it becomes a problem. The weekly numbers (views, saves, showings, feedback and competing listings) tell us whether the issue is price, presentation or exposure. We fix what the data points to, together, on a schedule we agree on up front.

I own a two-family with tenants. Can I still sell?

Yes. We start with the leases, the rent roll and whether the buyer will want it delivered vacant or occupied, because that shapes the price and the buyer pool. I coordinate with your attorney on notices and timing, and plan showings around the tenants.

Daniel Benzaken

Who you're hiring

Daniel Benzaken

Licensed Associate Real Estate Broker, RE/MAX Edge

  • Top 3% in Transactions, Brooklyn MLS 2025
  • In real estate since July 2017
  • BS Computer Science, Brooklyn College
  • SRES®
  • SRS
  • RENE
  • PSA
  • ABR®
  • GRI
  • SFR®
  • HFR
  • AHWD
  • RSPS

What each designation means →

Start with your number

Get a block-level value estimate.

I'll prepare it personally from the closed sales around your home, and show you every one I used. No obligation to list.

  • Comparable sales from the blocks around yours
  • The real number, even if it's not the one you hoped for
  • Want the full plan? Book a pre-listing consult

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Weekly market report

What sold, what listed, what changed. Every week.

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